{"id":3727,"date":"2024-09-20T07:09:46","date_gmt":"2024-09-20T05:09:46","guid":{"rendered":"https:\/\/olalon.com\/manifesto_portfolio\/felix-hotel-estrategia-tiktok\/"},"modified":"2025-07-19T19:08:33","modified_gmt":"2025-07-19T17:08:33","slug":"felix-hotel-estrategia-tiktok","status":"publish","type":"manifesto_portfolio","link":"https:\/\/olalon.com\/ca\/manifesto_portfolio\/felix-hotel-estrategia-tiktok\/","title":{"rendered":"Felix Hotel &#8211; Estrat\u00e8gia TikTok"},"content":{"rendered":"\n<div class=\"wp-block-manifesto-gutenberg-container content-row light-section normal row_padding_top change-header-color\" data-bgcolor=\"#ffffff\" style=\"text-align:left\">\n<h2 class=\"wp-block-heading has-text-align-left has-mask-fill block-title\">TikTok per a hotel<\/h2>\n\n\n\n<p class=\"has-text-align-left has-opacity\"><strong>Canvia la teva estrat\u00e8gia a TikTok i mira com creix el teu compte.<\/strong><\/p>\n\n\n\n<p>Nosaltres ho hem comprovat amb F\u00e8lix Hotel. Els v\u00eddeos seriosos corporatius d\u2019habitacions no funcionaven. No parl\u00e0vem el mateix idioma que la xarxa social.  <\/p>\n\n\n\n<p class=\"has-text-align-left has-opacity\">Aix\u00ed que vam canviar el paradigma amb: <strong>les content sessions.<\/strong><\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n<div class=\"wp-block-manifesto-gutenberg-container content-row light-section normal row_padding_top\" data-bgcolor=\"#ffffff\" style=\"text-align:left\">\n<div class=\"wp-block-columns pinned-section is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column scrolling-element left is-layout-flow wp-block-column-is-layout-flow\">\n<iframe loading=\"lazy\" width=\"499,2\" height=\"888\" src=\"https:\/\/www.youtube.com\/embed\/IFo_qKi5diw\" title=\"Una bona estrat\u00e8gia de continguts \u00e9s clau a TikTok \ud83e\udd29\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen=\"\"><\/iframe>\n<\/div>\n\n\n\n<div class=\"wp-block-column pinned-element right is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Com ho vam fer?<\/h4>\n\n\n\n<p class=\"has-opacity has-black-color has-text-color has-link-color wp-elements-a28d05e45cf08494155b4c36101a06e5\"><a href=\"http:\/\/www.thenutclub.es\/\"><strong>Primer<\/strong>, entendre el tipus de clients que t\u00e9 F\u00e8lix Hotel a TikTok. Gent jove buscant plans per fer amb la seva parella. <\/a><\/p>\n\n\n\n<p><strong>Segon<\/strong>, planificar els v\u00eddeos espec\u00edficament basant-nos en les trends i que mostrin com seria l\u2019experi\u00e8ncia el m\u00e9s proper possible.<\/p>\n\n\n\n<p>Tercer, editar. Plans curts, room tours que mostrin l\u2019habitaci\u00f3 sense trampes, detalls amb els jacuzzis. Que es vegi de deb\u00f2.  <\/p>\n\n\n\n<p>Quart, la millor part. Entrar a TikTok, seleccionar l\u2019\u00e0udio en tend\u00e8ncia que encaixi, i llavors s\u00faper important: afegir text. Recordem que TikTok ha implementat el SEO a la seva plataforma, aix\u00ed que, qu\u00e8 buscaries tu si volguessis veure contingut d\u2019un hotel?  <\/p>\n\n\n\n<p>Com? Amb continguts de qualitat i dedicant esfor\u00e7os a millorar la interacci\u00f3 org\u00e0nica. Treballant b\u00e9 una bona <strong>gesti\u00f3 de xarxes socials i continguts en l\u00ednia<\/strong>.  <\/p>\n\n\n\n<p class=\"has-opacity\">I aqu\u00ed \u00e9s on hi entrem nosaltres.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-manifesto-gutenberg-container content-row light-section normal row_padding_top change-header-color\" data-bgcolor=\"#ffffff\" style=\"text-align:left\">\n<div class=\"wp-block-columns pinned-section is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column scrolling-element left is-layout-flow wp-block-column-is-layout-flow\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@felixhotelvalls\/video\/7356597024139070753\" data-video-id=\"7356597024139070753\" style=\"max-width: 605px;min-width: 325px;\"> <section> <a target=\"_blank\" title=\"@felixhotelvalls\" href=\"https:\/\/www.tiktok.com\/@felixhotelvalls?refer=embed\" rel=\"noopener\">@felixhotelvalls<\/a> La Suite Malvasia \u00e9s perfecta per a plans aix\u00ed\ud83e\udd2d\ud83e\udee7\ud83e\ude77 Si t\u2019han enviat aquest v\u00eddeo, ja la pots reservar a felixhotel.net \ud83d\udccd Gaudeix de la teva escapada rom\u00e0ntica a Valls, Tarragona \ud83e\udef6\ud83c\udffb <a title=\"escapadadefindesemana\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/escapadadefindesemana?refer=embed\" rel=\"noopener\">#escapadadefindesemana<\/a> <a title=\"escpadaromantica\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/escpadaromantica?refer=embed\" rel=\"noopener\">#escapadarom\u00e0ntica<\/a> <a title=\"felixhotel\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/felixhotel?refer=embed\" rel=\"noopener\">#felixhotel<\/a> <a title=\"escapadaenpareja\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/escapadaenpareja?refer=embed\" rel=\"noopener\">#escapadaenparella<\/a> <a title=\"hoteltarragona\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/hoteltarragona?refer=embed\" rel=\"noopener\">#hoteltarragona<\/a> <a target=\"_blank\" title=\"\u266c Tengo Un Plan - Key-Key\" href=\"https:\/\/www.tiktok.com\/music\/Tengo-Un-Plan-7335210727057672966?refer=embed\" rel=\"noopener\">\u266c Tengo Un Plan &#8211; Key-Key<\/a> <\/section> <\/blockquote> <script async=\"\" src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div>\n\n\n\n<div class=\"wp-block-column scrolling-element left is-layout-flow wp-block-column-is-layout-flow\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@felixhotelvalls\/video\/7284169483202170144\" data-video-id=\"7284169483202170144\" style=\"max-width: 605px;min-width: 325px;\"> <section> <a target=\"_blank\" title=\"@felixhotelvalls\" href=\"https:\/\/www.tiktok.com\/@felixhotelvalls?refer=embed\" rel=\"noopener\">@felixhotelvalls<\/a> Prepara les maletes que us n\u2019anireu d\u2019escapada<br\/> \ud83d\udc96\ud83e\udef6\ud83c\udffc\ud83e\udee3 <a title=\"felixhotel\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/felixhotel?refer=embed\" rel=\"noopener\">#felixhotel<\/a> <a title=\"hoteljacuzzi\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/hoteljacuzzi?refer=embed\" rel=\"noopener\">#hoteljacuzzi<\/a> <a title=\"bestrooms\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/bestrooms?refer=embed\" rel=\"noopener\">#bestrooms<\/a> <a title=\"hoteltarragona\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/hoteltarragona?refer=embed\" rel=\"noopener\">#hoteltarragona<\/a> <a title=\"escapadaparejas\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/escapadaparejas?refer=embed\" rel=\"noopener\">#escapadaparejas<\/a> <a target=\"_blank\" title=\"\u266c original sound - sp33dsongsx\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-7147705038826916610?refer=embed\" rel=\"noopener\">\u266c original sound &#8211; sp33dsongsx<\/a> <\/section> <\/blockquote> <script async=\"\" src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-manifesto-gutenberg-container content-row light-section normal row_padding_top change-header-color\" data-bgcolor=\"#ffffff\" style=\"text-align:left\">\n<h3 class=\"wp-block-heading has-text-align-left has-mask-fill block-title\">Continguts per a TikTok<\/h3>\n\n\n\n<p class=\"has-text-align-left has-opacity\">Sigui el que sigui, que sempre porti paraules clau perqu\u00e8 ens trobin amb facilitat i TikTok ens pugui posicionar.<\/p>\n\n\n\n<p class=\"has-text-align-left has-opacity\"><strong>A partir d\u2019aqu\u00ed, la resta \u00e9s hist\u00f2ria.<\/strong> Si el teu contingut aporta valor, mostra l\u2019experi\u00e8ncia i \u00e9s entretingut de veure, <strong>la interacci\u00f3 vindr\u00e0 \u00absoleta\u00bb.<\/strong> <\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n<div class=\"wp-block-manifesto-gutenberg-container content-row light-section normal row_padding_bottom change-header-color\" data-bgcolor=\"#ffffff\" style=\"text-align:left\">\n<div class=\"wp-block-columns pinned-section is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column scrolling-element left is-layout-flow wp-block-column-is-layout-flow\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@felixhotelvalls\/video\/7400746912787205408\" data-video-id=\"7400746912787205408\" style=\"max-width: 605px;min-width: 325px;\"> <section> <a target=\"_blank\" title=\"@felixhotelvalls\" href=\"https:\/\/www.tiktok.com\/@felixhotelvalls?refer=embed\" rel=\"noopener\">@felixhotelvalls<\/a> Una escapada molt especial a Tarragona\ud83d\udccd\ud83d\udc96 La Suite Macabeu, amb llit king size\ud83d\udecf\ufe0f, jacuzzi\ud83e\udee7, llums LEDs\ud83c\udf08 I gaudeix d\u2019un esmorzar a l\u2019habitaci\u00f3\ud83d\ude0b\u2615\ufe0f A F\u00e8lix Hotel\ud83d\udccdDescobreix m\u00e9s a felixhotel.net<a title=\"escapadadefindesemana\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/escapadadefindesemana?refer=embed\" rel=\"noopener\">#escapadadefindesemana<\/a> <a title=\"hoteljacuzzi\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/hoteljacuzzi?refer=embed\" rel=\"noopener\">#hoteljacuzzi<\/a> <a title=\"planesverano\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/planesverano?refer=embed\" rel=\"noopener\">#planesverano<\/a> <a title=\"desayunohotel\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/desayunohotel?refer=embed\" rel=\"noopener\">#desayunohotel<\/a> <a title=\"felixhotel\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/felixhotel?refer=embed\" rel=\"noopener\">#felixhotel<\/a> <a target=\"_blank\" title=\"\u266c billie eilish CHIHIRO gravagerz remix - grava\" href=\"https:\/\/www.tiktok.com\/music\/billie-eilish-CHIHIRO-gravagerz-remix-7369999463336774433?refer=embed\" rel=\"noopener\">\u266c billie eilish CHIHIRO gravagerz remix &#8211; grava<\/a> <\/section> <\/blockquote> <script async=\"\" src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div>\n\n\n\n<div class=\"wp-block-column scrolling-element left is-layout-flow wp-block-column-is-layout-flow\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@felixhotelvalls\/video\/7210425735591365894\" data-video-id=\"7210425735591365894\" style=\"max-width: 605px;min-width: 325px;\"> <section> <a target=\"_blank\" title=\"@felixhotelvalls\" href=\"https:\/\/www.tiktok.com\/@felixhotelvalls?refer=embed\" rel=\"noopener\">@felixhotelvalls<\/a> Un dels millors hotels de Tarragona\ud83d\udccdper a la teva escapada de somni\ud83e\udd29\ud83c\udf20\u2728 <a title=\"felixhotel\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/felixhotel?refer=embed\" rel=\"noopener\">#felixhotel<\/a> <a title=\"valls\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/valls?refer=embed\" rel=\"noopener\">#valls<\/a> <a title=\"visitavalls\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/visitavalls?refer=embed\" rel=\"noopener\">#visitavalls<\/a> <a title=\"hotel\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/hotel?refer=embed\" rel=\"noopener\">#hotel<\/a> <a title=\"suite\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/suite?refer=embed\" rel=\"noopener\">#suite<\/a> <a title=\"hotelroom\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/hotelroom?refer=embed\" rel=\"noopener\">#hotelroom<\/a> <a title=\"hotellife\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/hotellife?refer=embed\" rel=\"noopener\">#hotellife<\/a> <a title=\"jacuzzi\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/jacuzzi?refer=embed\" rel=\"noopener\">#jacuzzi<\/a> <a title=\"couplegoals\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/couplegoals?refer=embed\" rel=\"noopener\">#couplegoals<\/a> <a title=\"fy\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/fy?refer=embed\" rel=\"noopener\">#fy<\/a> <a title=\"fyp\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/fyp?refer=embed\" rel=\"noopener\">#fyp<\/a> <a title=\"per a tu\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/parati?refer=embed\" rel=\"noopener\">#parati<\/a> <a target=\"_blank\" title=\"\u266c sonido original - F\u00e8lix Hotel\" href=\"https:\/\/www.tiktok.com\/music\/sonido-original-7210425732824763141?refer=embed\" rel=\"noopener\">\u266c sonido original &#8211; F\u00e8lix Hotel<\/a> <\/section> <\/blockquote> <script async=\"\" src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"template":"","portfolio_category":[28],"class_list":["post-3727","manifesto_portfolio","type-manifesto_portfolio","status-publish","hentry","portfolio_category-marqueting-en-linia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>estrat\u00e8gia de m\u00e0rqueting per a TikTok<\/title>\n<meta name=\"description\" content=\"Projecte d\u2019estrat\u00e8gia de m\u00e0rqueting a TikTok per a F\u00e8lix Hotel.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/olalon.com\/ca\/manifesto_portfolio\/felix-hotel-estrategia-tiktok\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"estrat\u00e8gia de m\u00e0rqueting per a TikTok\" \/>\n<meta property=\"og:description\" content=\"Projecte d\u2019estrat\u00e8gia de m\u00e0rqueting a TikTok per a F\u00e8lix Hotel.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/olalon.com\/ca\/manifesto_portfolio\/felix-hotel-estrategia-tiktok\/\" \/>\n<meta property=\"og:site_name\" content=\"Olalon\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-19T17:08:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/olalon.com\/wp-content\/uploads\/2024\/12\/OLA-WEB-copywriting.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/olalon.com\/ca\/manifesto_portfolio\/felix-hotel-estrategia-tiktok\/\",\"url\":\"https:\/\/olalon.com\/ca\/manifesto_portfolio\/felix-hotel-estrategia-tiktok\/\",\"name\":\"estrat\u00e8gia de m\u00e0rqueting per a TikTok\",\"isPartOf\":{\"@id\":\"https:\/\/olalon.com\/ca\/#website\"},\"datePublished\":\"2024-09-20T05:09:46+00:00\",\"dateModified\":\"2025-07-19T17:08:33+00:00\",\"description\":\"Projecte d\u2019estrat\u00e8gia de m\u00e0rqueting a TikTok per a F\u00e8lix Hotel.\",\"breadcrumb\":{\"@id\":\"https:\/\/olalon.com\/ca\/manifesto_portfolio\/felix-hotel-estrategia-tiktok\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/olalon.com\/ca\/manifesto_portfolio\/felix-hotel-estrategia-tiktok\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/olalon.com\/ca\/manifesto_portfolio\/felix-hotel-estrategia-tiktok\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/olalon.com\/ca\/servicios\/diseno-y-desarrollo-web\/desarrollo-software-a-medida\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Felix Hotel &#8211; 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